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Avatar for Ingrid RadfordIngrid Radford

With over 30 years of experience in fragrance and fashion, Ingrid is an avid perfume collector, fragrance writer, reviewer, and fragrance YouTuber who has personally tested over 3000 scents featured on Viora London, which she co-founded in 2019. As a Friend member of the British Society of Perfumers, she focuses on real-world wear — evaluating longevity, projection, and how each fragrance evolves on the skin. Full Bio.
5 Reasons Why Niche Perfumes Are Worth the money

5 Reasons Why Niche Perfumes Are Worth the Splurge

Article last updatedAugust 4, 2024
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Reviewed & written byIngrid Radford

Unlike the ordinary scents lining department store shelves, niche perfumes often offer something different, allowing you to stand out from the crowd of generic vanilla …

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Dolce & Gabbana Devotion EDP

Before You Buy Dolce & Gabbana Devotion EDP: Read This!

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

Dolce & Gabbana, that powerhouse of Italian style, launched Devotion Eau de Parfum in 2023, a scent crafted by perfumer genius Olivier Cresp, as an …

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Elegant Delina Perfumes

3 Elegant Delina Perfumes From Parfums de Marly

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

Parfums de Marly has been enchanting fragrance lovers with its opulent and innovative scents, embodying the spirit of 18th-century French elegance. The Delina collection, brought …

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Best Armani di Gioia Perfumes

3 Best Armani di Gioia Perfumes: A Collection Review

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

The smell of fresh Italian lemons by the coast or fragrant blooms on a warm Mediterranean evening—the Armani di Gioia collection captures that magic. Crafted …

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Rose Prick vs Delina

Rose Prick vs Delina: A Perfume War of The Roses

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

Ingrid with Delina Eau de Parfum in-store

Best White Floral Perfumes

10 Best White Floral Perfumes To Fall In Love With

Article last updatedSeptember 2, 2024
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Reviewed & written byIngrid Radford

If you’re on the prowl for the perfect white floral perfume that exudes classic femininity during warm weather, then you’ve landed in just the right spot! White floral perfumes are incredibly elegant and …

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Best Chloé Nomade Perfumes 

5 Best Chloé Nomade Perfumes: A Collection Review

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

Chloé Nomade first graced the shelves in 2018, with the brand putting perfumer-genius Quentin Bisch at the helm. Fresh, fruity, floral, and with a touch of moss, …

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Best Perfumes With Heliotrope

5 Heliotrope Perfumes: Full of Almondy-Vanilla Charm

Article last updatedSeptember 1, 2024
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Reviewed & written byIngrid Radford

The heliotrope plant, also known as the cherry pie plant, produces fragrant, pretty flowers that bloom into beautiful, sweet-smelling purple clusters. In perfumery, heliotrope is often used …

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